E’ proprio così! Lancome, nota azienda leader nel settore Beauté decide di smettere i panni da Signora e indossare un bel paio di jeans stropicciati con questa campagna stuzzicante e divertente.
Il protagonista è Matt: il Make Up Artist più ricercato del momento. E’ nato a New York ma ha origini italiane. Ora vive in Italia e le donne di mezzo mondo, anche le più famose, vogliono farsi truccare da lui.
Ecco la sua presentazione:
Settimana dopo settimana, Matt dovrà superare delle prove…. ovviamente, tutto filmato
Ecco la prima prova e il video che ci attesta la sua bravura:
Per il momento è tutto…passo e chiudo Ma se volete scoprirne di più…. eccovi il blog ufficiale della campagna:
As usual, Trends Spotting publsh the trend prediction on Social Media Business for the 2010.
TrendsSpotting Market Research is now running its third annual prediction reports following major trends in six categories. We will be featuring the predictions of digital and marketing experts on the big changes awaiting us in the coming year.
This year we are adopting a new “tweet style” format, easier for you to focus on, comprehend and forward
A very interesting video about the history of Coke. This video has an interesting history itself. It was originally produced in Russia as part of a 30 minute television special called In Search of the Secret Formula. That program was created to introduce Coca-Cola to the Russian market.
It provides in few minutes (<6′) lots of information about one of the most communicative brands of ever.
The Symphony of Scienceis a musical project headed by John Boswell designed to deliver scientific knowledge and philosophy in musical form. Here you can watch music videos, download songs, read lyrics and find links relating to the messages conveyed by the music.
It’s a very awsome project. You can easily learn more about this at the following links:
[Michael Shermer]
Science is the best tool ever devised
For understanding how the world works
[Jacob Bronowski]
Science is a very human form of knowledge
We are always at the brink of the known
[Carl Sagan]
Science is a collaborative enterprise
Spanning the generations
We remember those who prepared the way
Seeing for them also
[Neil deGrasse Tyson]
If you’re scientifically literate,
The world looks very different to you
And that understanding empowers you
Refrain:
[Richard Dawkins]
There’s real poetry in the real world
Science is the poetry of reality
[Sagan]
We can do science
And with it, we can improve our lives
[Jill Tarter]
The story of humans is the story of ideas
That shine light into dark corners
[Lawrence Krauss]
Scientists love mysteries
They love not knowing
[Richard Feynman]
I don’t feel frightened by not knowing things
I think it’s much more interesting
[Brian Greene]
There’s a larger universal reality
of which we are all apart
[Stephen Hawking]
The further we probe into the universe
The more remarkable are the discoveries we make
[Carolyn Porco]
The quest for the truth, in and of itself,
Is a story that’s filled with insights
(Refrain)
[Greene]
From our lonely point in the cosmos
We have through the power of thought
Been able to peer back to a brief moment
After the beginning of the universe
[PZ Myers]
I think that science changes the way your mind works
To think a little more deeply about things
[Dawkins]
Science replaces private predjudice
With publicly verifiable evidence